About
BrandTech Asia, an offshoot of the HK Initiative, epitomizes a leading community network within Asia's brandtech sector, focused on bringing together brands, content creators, and technology innovators.
Our mission at BrandTech Asia is to propel transformative growth by leveraging the synergies between technology innovators, brands, and creative processes. By uniting these diverse spheres, we catalyze innovative solutions and cultivate a culture of collaboration that accelerates progress and technological advancement.
BrandTech Asia offers a stimulating environment where professionals can engage, learn, and collaborate, celebrating innovation, fostering growth, and nurturing the creative spirit within each individual. Together, we challenge the status quo, explore new possibilities, and shape the future of branding in the exciting realm of technology and creativity.
Our vibrant community provides a dynamic platform for professionals to network, gain insights, and evolve within the rapidly changing digital landscape. We cultivate an environment that promotes connectivity, knowledge exchange, and the pursuit of excellence, making it an ideal place for growth and innovation.
Darren Chuckry
Chair and Founder of BrandTech Asia
Darren is a distinguished leader at the nexus of technology and brand development. With over 25 years of marketing experience and a portfolio of more than 1,000 successful campaigns and 60 industry awards, Darren is globally recognized for his expertise. He partners with leading-edge tech companies and has established extensive collaborations across various industries.
His notable partnerships include major entities in entertainment and media such as ABC, NBC, HBO, Disney, FOX, Sony Pictures, and Warner Brothers; prestigious automotive brands like Mercedes, Audi, and Maserati; top financial institutions including UBS and Standard Chartered; and global giants in consumer goods and technology such as LVMH, Kering, Google, Huawei, and the Hong Kong Jockey Club, along with key players in entertainment gaming like Activision, Epic Games, and Sony. Darren is also a popular speaker at international forums, where he discusses the integration of marketing, technology, and creative innovation.